Tensor, the smaller-scale contender inside Solana, is taking up a extremely aggressive stance in a bid to broaden its market share. Taking some leaves from the (digital) playbook of the NFT market Blur, the corporate is taking goal at skilled merchants by a loyalty rewards program.
This follows the corporate’s launch of its Season 1 Airdrop final week, which allowed Solana NFT house owners to assert reward packing containers, which had been offered proportionally based mostly on that merchants exercise.
In response to the corporate, any collectors which have purchased or offered a Solana-based NFT on any associated market, as long as they occurred within the final 6 months, can be eligible.
General, in idea, Tensor’s program is kind of related in construction to the mannequin that Blur piloted just lately, particularly because it jockeyed in opposition to the extra established OpenSea.
And the way is it going to date? Analytics platform Dune has reported that its buying and selling quantity on Solana has shot up considerably since its season 1 airdrop – reaching almost $500k in buying and selling quantity by the top of the day. As well as, Tensor has turn out to be a facilitator of almost one-fifth of all NFT buying and selling volumes on Solana.
Whereas using this buying and selling excessive, the corporate additionally introduced a brand new seed funding spherical of $3 million, which is being led by Placeholder, with help from Solana Ventures, MonkeVentures, and others.